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Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-eyewear","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"food_beverage\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"food_beverage"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-food-beverage","anchor":"vertical-split--vertical-food-beverage","value":8.1,"numerator":232413,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"8.1% of the 2,865,765 Shopify domains observed by Vergio classify to the food_beverage vertical (August 2026).","citation":"8.1% of the 2,865,765 Shopify domains observed by Vergio classify to the food_beverage vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-food-beverage","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"footwear\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"footwear"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-footwear","anchor":"vertical-split--vertical-footwear","value":1.3,"numerator":38447,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"1.3% of the 2,865,765 Shopify domains observed by Vergio classify to the footwear vertical (August 2026).","citation":"1.3% of the 2,865,765 Shopify domains observed by Vergio classify to the footwear vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-footwear","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"garden_plants\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"garden_plants"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-garden-plants","anchor":"vertical-split--vertical-garden-plants","value":0.8,"numerator":23177,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0.8% of the 2,865,765 Shopify domains observed by Vergio classify to the garden_plants vertical (August 2026).","citation":"0.8% of the 2,865,765 Shopify domains observed by Vergio classify to the garden_plants vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-garden-plants","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"home\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"home"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-home","anchor":"vertical-split--vertical-home","value":8.1,"numerator":234494,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"8.1% of the 2,865,765 Shopify domains observed by Vergio classify to the home vertical (August 2026).","citation":"8.1% of the 2,865,765 Shopify domains observed by Vergio classify to the home vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-home","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"jewelry_accessories\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"jewelry_accessories"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-jewelry-accessories","anchor":"vertical-split--vertical-jewelry-accessories","value":0,"numerator":378,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the jewelry_accessories vertical (August 2026).","citation":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the jewelry_accessories vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-jewelry-accessories","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"kitchen_appliances\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"kitchen_appliances"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-kitchen-appliances","anchor":"vertical-split--vertical-kitchen-appliances","value":1.3,"numerator":39119,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"1.3% of the 2,865,765 Shopify domains observed by Vergio classify to the kitchen_appliances vertical (August 2026).","citation":"1.3% of the 2,865,765 Shopify domains observed by Vergio classify to the kitchen_appliances vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-kitchen-appliances","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"lingerie_intimates\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"lingerie_intimates"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-lingerie-intimates","anchor":"vertical-split--vertical-lingerie-intimates","value":0,"numerator":225,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the lingerie_intimates vertical (August 2026).","citation":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the lingerie_intimates vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-lingerie-intimates","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"luggage_bags\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"luggage_bags"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-luggage-bags","anchor":"vertical-split--vertical-luggage-bags","value":0,"numerator":267,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the luggage_bags vertical (August 2026).","citation":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the luggage_bags vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-luggage-bags","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"musical_instruments\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"musical_instruments"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-musical-instruments","anchor":"vertical-split--vertical-musical-instruments","value":0,"numerator":179,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the musical_instruments vertical (August 2026).","citation":"0% of the 2,865,765 Shopify domains observed by Vergio classify to the musical_instruments vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-musical-instruments","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"office_stationery\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"office_stationery"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-office-stationery","anchor":"vertical-split--vertical-office-stationery","value":0.3,"numerator":11085,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0.3% of the 2,865,765 Shopify domains observed by Vergio classify to the office_stationery vertical (August 2026).","citation":"0.3% of the 2,865,765 Shopify domains observed by Vergio classify to the office_stationery vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-office-stationery","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"outdoor_sporting\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"outdoor_sporting"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-outdoor-sporting","anchor":"vertical-split--vertical-outdoor-sporting","value":1.3,"numerator":39581,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"1.3% of the 2,865,765 Shopify domains observed by Vergio classify to the outdoor_sporting vertical (August 2026).","citation":"1.3% of the 2,865,765 Shopify domains observed by Vergio classify to the outdoor_sporting vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-outdoor-sporting","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"pet\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"pet"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-pet","anchor":"vertical-split--vertical-pet","value":0.9,"numerator":27459,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0.9% of the 2,865,765 Shopify domains observed by Vergio classify to the pet vertical (August 2026).","citation":"0.9% of the 2,865,765 Shopify domains observed by Vergio classify to the pet vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-pet","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"supplements\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"supplements"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-supplements","anchor":"vertical-split--vertical-supplements","value":4,"numerator":114741,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"4% of the 2,865,765 Shopify domains observed by Vergio classify to the supplements vertical (August 2026).","citation":"4% of the 2,865,765 Shopify domains observed by Vergio classify to the supplements vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-supplements","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"swimwear\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"swimwear"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-swimwear","anchor":"vertical-split--vertical-swimwear","value":0.2,"numerator":7075,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"0.2% of the 2,865,765 Shopify domains observed by Vergio classify to the swimwear vertical (August 2026).","citation":"0.2% of the 2,865,765 Shopify domains observed by Vergio classify to the swimwear vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-swimwear","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"tools_hardware\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"tools_hardware"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-tools-hardware","anchor":"vertical-split--vertical-tools-hardware","value":1.1,"numerator":33015,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"1.1% of the 2,865,765 Shopify domains observed by Vergio classify to the tools_hardware vertical (August 2026).","citation":"1.1% of the 2,865,765 Shopify domains observed by Vergio classify to the tools_hardware vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-tools-hardware","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"toys_games\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"toys_games"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-toys-games","anchor":"vertical-split--vertical-toys-games","value":1.8,"numerator":53365,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"1.8% of the 2,865,765 Shopify domains observed by Vergio classify to the toys_games vertical (August 2026).","citation":"1.8% of the 2,865,765 Shopify domains observed by Vergio classify to the toys_games vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-toys-games","month":"2026-08","methodology_version":"1.0"},{"id":"universe.vertical_split|{\"vertical\":\"unclassified\"}","metric_key":"universe.vertical_split","dimension":{"vertical":"unclassified"},"canonical_url":"https://vergio.ai/data/shopify-stores#vertical-split--vertical-unclassified","anchor":"vertical-split--vertical-unclassified","value":26.8,"numerator":769522,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by our classifier's vertical label (unknown -> \"unclassified\")","sentence":"26.8% of the 2,865,765 Shopify domains observed by Vergio classify to the unclassified vertical (August 2026).","citation":"26.8% of the 2,865,765 Shopify domains observed by Vergio classify to the unclassified vertical (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#vertical-split--vertical-unclassified","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"US\"}","metric_key":"universe.country_split","dimension":{"country":"US"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-us","anchor":"country-split--country-us","value":38.2,"numerator":1096706,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"38.2% of the 2,865,765 Shopify domains observed by Vergio are registered in US (August 2026).","citation":"38.2% of the 2,865,765 Shopify domains observed by Vergio are registered in US (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-us","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"GB\"}","metric_key":"universe.country_split","dimension":{"country":"GB"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-gb","anchor":"country-split--country-gb","value":7.5,"numerator":215187,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"7.5% of the 2,865,765 Shopify domains observed by Vergio are registered in GB (August 2026).","citation":"7.5% of the 2,865,765 Shopify domains observed by Vergio are registered in GB (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-gb","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"CA\"}","metric_key":"universe.country_split","dimension":{"country":"CA"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-ca","anchor":"country-split--country-ca","value":4.9,"numerator":141614,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"4.9% of the 2,865,765 Shopify domains observed by Vergio are registered in CA (August 2026).","citation":"4.9% of the 2,865,765 Shopify domains observed by Vergio are registered in CA (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-ca","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"AU\"}","metric_key":"universe.country_split","dimension":{"country":"AU"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-au","anchor":"country-split--country-au","value":4.5,"numerator":130331,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"4.5% of the 2,865,765 Shopify domains observed by Vergio are registered in AU (August 2026).","citation":"4.5% of the 2,865,765 Shopify domains observed by Vergio are registered in AU (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-au","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"IN\"}","metric_key":"universe.country_split","dimension":{"country":"IN"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-in","anchor":"country-split--country-in","value":4.3,"numerator":124522,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"4.3% of the 2,865,765 Shopify domains observed by Vergio are registered in IN (August 2026).","citation":"4.3% of the 2,865,765 Shopify domains observed by Vergio are registered in IN (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-in","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"FR\"}","metric_key":"universe.country_split","dimension":{"country":"FR"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-fr","anchor":"country-split--country-fr","value":3.4,"numerator":99586,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"3.4% of the 2,865,765 Shopify domains observed by Vergio are registered in FR (August 2026).","citation":"3.4% of the 2,865,765 Shopify domains observed by Vergio are registered in FR (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-fr","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"DE\"}","metric_key":"universe.country_split","dimension":{"country":"DE"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-de","anchor":"country-split--country-de","value":3.2,"numerator":93801,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"3.2% of the 2,865,765 Shopify domains observed by Vergio are registered in DE (August 2026).","citation":"3.2% of the 2,865,765 Shopify domains observed by Vergio are registered in DE (August 2026). 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Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-nl","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"ES\"}","metric_key":"universe.country_split","dimension":{"country":"ES"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-es","anchor":"country-split--country-es","value":1.9,"numerator":56004,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1.9% of the 2,865,765 Shopify domains observed by Vergio are registered in ES (August 2026).","citation":"1.9% of the 2,865,765 Shopify domains observed by Vergio are registered in ES (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-es","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"IT\"}","metric_key":"universe.country_split","dimension":{"country":"IT"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-it","anchor":"country-split--country-it","value":1.9,"numerator":55730,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1.9% of the 2,865,765 Shopify domains observed by Vergio are registered in IT (August 2026).","citation":"1.9% of the 2,865,765 Shopify domains observed by Vergio are registered in IT (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-it","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"JP\"}","metric_key":"universe.country_split","dimension":{"country":"JP"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-jp","anchor":"country-split--country-jp","value":1.5,"numerator":44728,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1.5% of the 2,865,765 Shopify domains observed by Vergio are registered in JP (August 2026).","citation":"1.5% of the 2,865,765 Shopify domains observed by Vergio are registered in JP (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-jp","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"PK\"}","metric_key":"universe.country_split","dimension":{"country":"PK"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-pk","anchor":"country-split--country-pk","value":1.5,"numerator":43241,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1.5% of the 2,865,765 Shopify domains observed by Vergio are registered in PK (August 2026).","citation":"1.5% of the 2,865,765 Shopify domains observed by Vergio are registered in PK (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-pk","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"HK\"}","metric_key":"universe.country_split","dimension":{"country":"HK"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-hk","anchor":"country-split--country-hk","value":1.4,"numerator":41198,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1.4% of the 2,865,765 Shopify domains observed by Vergio are registered in HK (August 2026).","citation":"1.4% of the 2,865,765 Shopify domains observed by Vergio are registered in HK (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-hk","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"MX\"}","metric_key":"universe.country_split","dimension":{"country":"MX"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-mx","anchor":"country-split--country-mx","value":1.3,"numerator":38609,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1.3% of the 2,865,765 Shopify domains observed by Vergio are registered in MX (August 2026).","citation":"1.3% of the 2,865,765 Shopify domains observed by Vergio are registered in MX (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-mx","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"CN\"}","metric_key":"universe.country_split","dimension":{"country":"CN"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-cn","anchor":"country-split--country-cn","value":1.1,"numerator":34256,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1.1% of the 2,865,765 Shopify domains observed by Vergio are registered in CN (August 2026).","citation":"1.1% of the 2,865,765 Shopify domains observed by Vergio are registered in CN (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-cn","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"CO\"}","metric_key":"universe.country_split","dimension":{"country":"CO"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-co","anchor":"country-split--country-co","value":1,"numerator":31381,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1% of the 2,865,765 Shopify domains observed by Vergio are registered in CO (August 2026).","citation":"1% of the 2,865,765 Shopify domains observed by Vergio are registered in CO (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-co","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"BR\"}","metric_key":"universe.country_split","dimension":{"country":"BR"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-br","anchor":"country-split--country-br","value":1,"numerator":28956,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"1% of the 2,865,765 Shopify domains observed by Vergio are registered in BR (August 2026).","citation":"1% of the 2,865,765 Shopify domains observed by Vergio are registered in BR (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-br","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"other\"}","metric_key":"universe.country_split","dimension":{"country":"other"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-other","anchor":"country-split--country-other","value":16.7,"numerator":479468,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"16.7% of the 2,865,765 Shopify domains observed by Vergio are registered in other (August 2026).","citation":"16.7% of the 2,865,765 Shopify domains observed by Vergio are registered in other (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-other","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"AE\"}","metric_key":"universe.country_split","dimension":{"country":"AE"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-ae","anchor":"country-split--country-ae","value":0.8,"numerator":25345,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"0.8% of the 2,865,765 Shopify domains observed by Vergio are registered in AE (August 2026).","citation":"0.8% of the 2,865,765 Shopify domains observed by Vergio are registered in AE (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-ae","month":"2026-08","methodology_version":"1.0"},{"id":"universe.country_split|{\"country\":\"NZ\"}","metric_key":"universe.country_split","dimension":{"country":"NZ"},"canonical_url":"https://vergio.ai/data/shopify-stores#country-split--country-nz","anchor":"country-split--country-nz","value":0.8,"numerator":24683,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"% by store_universe.country (registry baseline, dated; 12-month vendor-fallback rot rule)","sentence":"0.8% of the 2,865,765 Shopify domains observed by Vergio are registered in NZ (August 2026).","citation":"0.8% of the 2,865,765 Shopify domains observed by Vergio are registered in NZ (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#country-split--country-nz","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{}","metric_key":"universe.monthly_launches","dimension":{},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches","anchor":"monthly-launches","value":2493,"numerator":2493,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"2,493 new Shopify stores were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"2,493 new Shopify stores were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"apparel\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"apparel"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-apparel","anchor":"monthly-launches--vertical-apparel","value":437,"numerator":437,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"437 new Shopify stores in the apparel vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"437 new Shopify stores in the apparel vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-apparel","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"home\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"home"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-home","anchor":"monthly-launches--vertical-home","value":258,"numerator":258,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"258 new Shopify stores in the home vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"258 new Shopify stores in the home vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-home","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"arts_crafts\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"arts_crafts"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-arts-crafts","anchor":"monthly-launches--vertical-arts-crafts","value":40,"numerator":40,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"40 new Shopify stores in the arts_crafts vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"40 new Shopify stores in the arts_crafts vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-arts-crafts","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"activewear\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"activewear"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-activewear","anchor":"monthly-launches--vertical-activewear","value":97,"numerator":97,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"97 new Shopify stores in the activewear vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"97 new Shopify stores in the activewear vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-activewear","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"jewelry_accessories\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"jewelry_accessories"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-jewelry-accessories","anchor":"monthly-launches--vertical-jewelry-accessories","value":360,"numerator":360,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"360 new Shopify stores in the jewelry_accessories vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"360 new Shopify stores in the jewelry_accessories vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-jewelry-accessories","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"electronics\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"electronics"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-electronics","anchor":"monthly-launches--vertical-electronics","value":168,"numerator":168,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"168 new Shopify stores in the electronics vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"168 new Shopify stores in the electronics vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-electronics","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"food_beverage\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"food_beverage"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-food-beverage","anchor":"monthly-launches--vertical-food-beverage","value":233,"numerator":233,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"233 new Shopify stores in the food_beverage vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"233 new Shopify stores in the food_beverage vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-food-beverage","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"unclassified\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"unclassified"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-unclassified","anchor":"monthly-launches--vertical-unclassified","value":78,"numerator":78,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"78 new Shopify stores in the unclassified vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"78 new Shopify stores in the unclassified vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-unclassified","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"baby_kids\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"baby_kids"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-baby-kids","anchor":"monthly-launches--vertical-baby-kids","value":36,"numerator":36,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"36 new Shopify stores in the baby_kids vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"36 new Shopify stores in the baby_kids vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-baby-kids","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"supplements\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"supplements"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-supplements","anchor":"monthly-launches--vertical-supplements","value":139,"numerator":139,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"139 new Shopify stores in the supplements vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"139 new Shopify stores in the supplements vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-supplements","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"beauty\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"beauty"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-beauty","anchor":"monthly-launches--vertical-beauty","value":207,"numerator":207,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"207 new Shopify stores in the beauty vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"207 new Shopify stores in the beauty vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-beauty","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"pet\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"pet"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-pet","anchor":"monthly-launches--vertical-pet","value":90,"numerator":90,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"90 new Shopify stores in the pet vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"90 new Shopify stores in the pet vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-pet","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"footwear\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"footwear"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-footwear","anchor":"monthly-launches--vertical-footwear","value":35,"numerator":35,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"35 new Shopify stores in the footwear vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"35 new Shopify stores in the footwear vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-footwear","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"automotive\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"automotive"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-automotive","anchor":"monthly-launches--vertical-automotive","value":37,"numerator":37,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"37 new Shopify stores in the automotive vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"37 new Shopify stores in the automotive vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-automotive","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"lingerie_intimates\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"lingerie_intimates"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-lingerie-intimates","anchor":"monthly-launches--vertical-lingerie-intimates","value":58,"numerator":58,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"58 new Shopify stores in the lingerie_intimates vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"58 new Shopify stores in the lingerie_intimates vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-lingerie-intimates","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"office_stationery\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"office_stationery"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-office-stationery","anchor":"monthly-launches--vertical-office-stationery","value":52,"numerator":52,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"52 new Shopify stores in the office_stationery vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"52 new Shopify stores in the office_stationery vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-office-stationery","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"outdoor_sporting\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"outdoor_sporting"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-outdoor-sporting","anchor":"monthly-launches--vertical-outdoor-sporting","value":37,"numerator":37,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"37 new Shopify stores in the outdoor_sporting vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"37 new Shopify stores in the outdoor_sporting vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-outdoor-sporting","month":"2026-08","methodology_version":"1.0"},{"id":"universe.monthly_launches|{\"vertical\":\"other\"}","metric_key":"universe.monthly_launches","dimension":{"vertical":"other"},"canonical_url":"https://vergio.ai/data/shopify-stores#monthly-launches--vertical-other","anchor":"monthly-launches--vertical-other","value":131,"numerator":131,"n":2865765,"null_rate":null,"suppressed":false,"delta":{"value":null,"cohort_n":null,"suppressed":null},"definition":"store_candidates with discovery_kind = 'new_launch' and catalog_live_at in month (\"new stores observed by Vergio\"; by-vertical uses vertical_guess)","sentence":"131 new Shopify stores in the other vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026).","citation":"131 new Shopify stores in the other vertical were observed by Vergio going live this month, out of 2,865,765 cumulative Shopify domains observed by Vergio to date (August 2026). Source: Vergio Data, vergio.ai/data/shopify-stores#monthly-launches--vertical-other","month":"2026-08","methodology_version":"1.0"}]}