Vergio Blog https://vergio.ai/blog Data, research, and playbooks from the team monitoring millions of Shopify stores. en The EU's new import duty just made fresh work for agencies https://vergio.ai/blog/eu-import-duty-cross-border-shopify-stores https://vergio.ai/blog/eu-import-duty-cross-border-shopify-stores Tue, 07 Jul 2026 00:00:00 GMT Research The EU import duty on low-value parcels started July 1 and ended duty-free imports under €150. Here is which cross-border Shopify stores it hits and what to audit. Shopify Market Pulse: the apps beauty stores run, and skip https://vergio.ai/blog/shopify-market-pulse-2026-07-07 https://vergio.ai/blog/shopify-market-pulse-2026-07-07 Tue, 07 Jul 2026 00:00:00 GMT Market Pulse Our first read across the monitored panel: almost every beauty store runs reviews and email, but only half run subscriptions. Here is what that gap means. Shopify Summer '26 Editions moved work in-house. Agencies, adapt https://vergio.ai/blog/shopify-summer-26-editions-what-agencies-should-do https://vergio.ai/blog/shopify-summer-26-editions-what-agencies-should-do Sun, 05 Jul 2026 00:00:00 GMT Research Shopify's Summer '26 release pulls A/B testing, merchandising, and AI discovery into the platform. Here is what that shift means for agency retainers. What a store's Shopify app stack tells you before the first call https://vergio.ai/blog/what-a-shopify-app-stack-tells-you https://vergio.ai/blog/what-a-shopify-app-stack-tells-you Fri, 03 Jul 2026 00:00:00 GMT Playbook The apps a store already installed reveal its maturity, budget, and gaps. Here is how to read a Shopify app stack before you ever reach out to the merchant.