How Vergio and Store Leads differ
Store Leads and Vergio can look similar from a distance, but they do different jobs. Store Leads is a strong, broad database of ecommerce stores you search and export. Vergio is a workflow: it scores which Shopify stores are in-market this week, then gives you the branded Growth Report, the outreach, and the pipeline to win them. Put simply, Store Leads gives you store data; Vergio runs your new-business motion.
Which one fits your use case
The clearest way to choose is by the job in front of you.
Pull a broad list of stores by platform or installed app, or export raw store data
A broad, searchable store database is exactly what Store Leads is built for.
Know which Shopify stores are worth pitching this week
Vergio scores each store 0 to 100 for in-market intent against your ICP and ranks your weekly list.
Open the conversation with a finished, branded audit
Vergio generates a client-ready Growth Report in your brand for any store.
Run outreach and track every deal without leaving one tool
The Outreach Studio sends cadences from your own inbox and the pipeline tracks each deal to won.
Side by side
| Capability | Vergio | Store Leads |
|---|---|---|
| Core job | A weekly ranked list of in-market Shopify stores for your agency | A searchable database of ecommerce stores |
| In-market scoring | Yes, 0 to 100 per store, scored against your ICP | Not the product |
| Buying-intent signals over time | Yes, the changes behind each score | Store attributes and installed tech, not scored intent over time |
| Client-ready branded report | Yes, a Growth Report for any store, in your brand | No |
| Outreach Studio | Yes, cadences sent from your own inbox, auto-stop on reply | No |
| Pipeline management | Yes, from first contact to won, with stages and owners | No |
| Learns from your outcomes | Yes, recorded outcomes improve your rankings | No |
| Built for | Founder-led Shopify and DTC agencies | Any buyer of store data |
Who each is right for
Choose Store Leads if
- You want raw, broad store data to query or export.
- You will do the qualifying, writing, and outreach in your own tools.
Choose Vergio if
- You want a running system that surfaces in-market Shopify stores for your agency.
- You want the branded report, outreach, and pipeline built in, not assembled yourself.